Bruce Truman is a companion animal health business executive with over 20 years of experience specializing in PetTech. His areas of expertise are business development, companion animal healthcare informatics, emerging digital technologies, diagnostic startups as well as the marketing and sales management of veterinary and OTC animal health products/services.

Bruce has served as An Advisory Board Member for Innogenics, Inc., VP Business Development and VP Marketing for VCA Vetstreet, Senior Director of Sales for Summit VetPharm, Senior Director Animal Health Strategic Business Unit for Hartz, Senior Marketing Manager of Parasiticides for Zoetis, and Brand Manager Parasiticides for Merial’s Frontline and Heartgard. Bruce is the Immediate Past President of VetPartners, he currently serves on the CATalyst Council and is the Founder and President of BLT Technology and Innovation Group.

Bruce is passionate about using technology to improve the lives of people and their pets. His focus is on connecting pet parents, veterinary professionals and pet professionals in ways that enable the whole ecosystem to provide pets with the happiest, healthiest life possible.